Marketing Listings
 

We sell over 90% of our listings. 

And we're very proud of that.  Why?  Because the average agent only sells about 60% of their listings.  We like think of it in terms of a failure rate.  The average agent fails to sell 4x as many homes as we do.  They fail to sell around 40% of their homes, and we fail only 10% of the time. 

The following chart shows the percent of all listings sold by the average agent, national / regional brokers, and independent brokers.

 Average % Listings Sold per Agent  59%
 Median % Listings Sold per Agent  61%
 National / Regional Franchise Average  61%
 Independent Broker Average  51%

These results were based on a statistical sample taken from the North Texas Real Estate Information Systems (NTREIS MLS) on 2/23/2008 representing home sales over the previous 1 year period.  Brokerages included in the sample were: Ebby Halliday, RE/MAX, Keller Williams, Prudential, Century 21, Coldwell Banker, and several independent brokers.  The best performing franchise sold 66% of their listings.

 

 

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1000 Ballpark Way, Suite 308 • Arlington, TX 76011
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Penny Bradshaw, REALTOR: (817) 455-3762
Lisa Ray, REALTOR, ASP: (817) 832-6977
Scott Bradshaw, REALTOR, (817) 455-5521
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